Kylie Cosmetics is a private cosmetic company founded by Kylie Jenner in 2015. Previously, it was known as Kylie Lip Kit, but after the release of lip liner set, it was renamed as Kylie cosmetics in February 2016. Inspiration for the debut products came from Jenner’s childhood insecurity about her lip size. Kylie Cosmetics maintains its reputation as an individual funded company.
Maybe you know about Kylie Cosmetics very well, but do you know what is its background, inception, evolution and what is its net worth in 2025? If you do not know, we have prepared this article about details of Kylie Cosmetics’ short background-wiki, today’s net worth, and more facts. Well, if you’re ready, let’s start.
Inception
Kylie Jenner founded a cosmetics company in America in 2015. To outsource sales, Jenner’s mother bought an e-commerce Shopify platform in late 2015. With the release of liquid lipstick and lip liner set, the company was renamed Kylie Cosmetics in February 2016.
In the first 18 months, they garnered a net worth of $420 million. It maintains its reputation as an individually funded company. In November 2017, seven Top Shop stores sold the products of Kylie Cosmetics. In November 2018, she began selling her products at Ulta. In 2018 Forbes reported that Jenner was about to become the youngest self-made billionaire. In March 2019, it was valued at $900 million. It has its headquarters in Oxnard, California, United States.
The company has also undergone several critics. One of them is the ‘luxury brush scandal’ when she has launched 16 luxury makeup brushes priced at $360.She had to hear many negative things about the price of the kit, but she did not lower the prices and retained the worth of the kit.
Evolution
As the company evolved through the span of time, Jenner collaborated with several celebrities on collections for Kylie Cosmetics. Some of these are Kourtney Kardashian, Kim Kardashian-West, and Khloe Kardashian. In April 2017, Jenney announced her collaboration with her half-sister, Kim Kardashian-West, soon after the KKW release. In April 2018, she announced her collaboration with Khloe Kardashian.
Awards & Achievements
One of the biggest achievements of the company is that in the first 18 months only after its opening, it had garnered a net value of $420 million. With the span of time, it collaborated with many celebrities. In March 2019, its value was reported to be $900 million. In 2018 Forbes reported that Kylie Jenner is the youngest ‘self- made billionaire’ ever at the age of just 21. Kylie Jenner started the decade as a teenager and, by now, has become the most successful child amongst her family. She won ‘Indie Brand Of The Year’ in the WWD Inc. awards 2016.
Net Worth & Salary of Kylie Cosmetics in 2025
As of February 2025, Kylie Cosmetics has garnered a net worth of $1 billion. She uses social media, Snapchat, and Instagram as a medium for marketing. She collaborated with Kourtney Kardashian and Kim Kardashian to increase her sales.
Kylie cosmetics is a self-run and individually funded company of Kylie Jenner, which has garnered a net worth of $420 in just 18 months of its launch. Even after undergoing several critics, it made its way and reached the height of success. Jenner adopted social media as a medium of marketing her products. She had won many beauty awards for her company. The aura which she had given to the beauty industry is incredible.
